King Charles and Prince William now face a serious problem' - Why Meghan's new lifestyle brand is a ticking timebomb for the Royal Family, writes TOM BOWER

Meghan's new lifestyle brand, American Riviera Orchard, has been characterized as a "timebomb. The author describes the brand as a means for Meghan to cash in on her royal status and secure a financial safety net for herself and Prince Harry.

Despite the purported focus on wholesome themes like family cooking and home decor, the author suggests that the brand's true intention is to capitalize on Meghan's celebrity status for profit. The inclusion of various products like makeup, lavender sachets, yoga mats, and dog shampoo further underscores the perceived commercialization of Meghan's royal connections.

Meghan has announced her own lifestyle brand, American Riviera Orchard, which will operate from her Tuscan-style cream palazzo in Montecito in California



The passage highlights the perceived contradiction between Harry and Meghan's previous claims of seeking privacy and their subsequent actions, which are interpreted as exploiting their royal status. The launch of American Riviera Orchard under Meghan's royal title is presented as evidence of this exploitation, with the implication that their actions are at odds with the promises made to the late Queen regarding commercialization.

The author suggests that since their marriage in 2018, Meghan has been on a path to establish her own brand and capitalize on her celebrity status, with the wedding itself being portrayed as a strategic move in this direction. The reference to the guest list at the wedding, which reportedly included many Hollywood figures, is used to support the idea that Meghan was aiming to solidify her status within celebrity circles. The term "Meghan Inc." is coined to underscore the perception that Meghan is building a personal brand separate from her royal ties, which the author implies could be concerning for the Royal Family.

Makeup, lavender sachets, dog shampoo and yoga mats are also on the menu from Montecito

The passage portrays Meghan as someone who meticulously plans her actions and is strategic in her endeavors, as indicated by the comment from her former commercial agent, Gina Nelthorpe-Cowne.

Despite Meghan's initial willingness to adapt to the constraints of royal life, the author suggests that she eventually found them too limiting, particularly in terms of her ability to monetize her royal title. The mention of Harry's lifestyle, living in a modest two-bedroom cottage without the extravagances typically associated with royalty, highlights the contrast with Meghan's background and potentially her expectations.

Now Meghan's proposed lifestyle brand is adorned with regal bells


The resurrection of Meghan's lifestyle website, The Tig, is portrayed as a continuation of her pre-royal endeavors, albeit now with a royal twist. This suggests that Meghan is returning to her previous pursuits of promoting lifestyle choices and luxury brands, albeit now with the added cachet of her royal status.

Meghan is not the first royal to pursue commercial ventures, but it implies that her approach is more brazen or ambitious compared to previous examples.

This passage reflects a strongly critical view of Meghan and Harry's actions, particularly in the context of Meghan's new lifestyle brand, American Riviera Orchard. It suggests that Meghan's exploitation of her royal title for financial gain is seen as more egregious than similar actions by other royals, such as Sarah Ferguson, Duchess of York. The timing of the brand's announcement is portrayed as insensitive, especially given Kate's health issues.

The author implies that Meghan's rush to launch the brand may have compromised its quality, citing the absence of a chief executive to manage the business. Meghan's alleged ambition and drive are depicted as a threat to the monarchy, with the suggestion that she seeks to "rule the world."

King Charles may regret granting royal titles to Meghan and Harry's children, given the controversy surrounding their actions. The reduction of Harry and Meghan's biographies on the Buckingham Palace website is interpreted as a sign that their titles should be removed altogether to protect the integrity of the monarchy.

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