Why didn't Three customers get emergency alert? Cabinet Office will probe why 'small proportion' of mobile users did not hear alarm - following mass confusion with news bulletin interrupted

On Sunday, April 23, 2023, the UK government conducted a test of the new national emergency alert system. Tens of millions of compatible phones, on all 4G and 5G devices, across the UK emitted a 10-second siren, accompanied by a message which popped up on phones explaining that it was a test and people did not need to take any action.

The test alert featured a 10-second alarm which went off at 3pm, as well as an on-screen message advising the public that no action was required

The alert reached phones at just before 3pm, although did not appear to be synchronised between all mobiles

The government assured the public that the siren-like sound would be no more prominent than a mobile's loudest ringtone setting. However, a small proportion of mobile users did not receive the test alert, and some users received it too early. The Cabinet Office said that it would conduct a review to understand why. The test is intended to be used in life-threatening situations, such as flooding and wildfires. The emergency alerts service is a new UK government service that will warn citizens if there's a life-threatening emergency nearby.

The test coincided with major events including the London Marathon and Premier League clashes between Bournemouth and West Ham, and Newcastle and Tottenham Hotspur



The test of a new public alert system emitting a loud alarm on a mobile phone in Westminster, central London

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